The Grumpy Room

I was watching the Sugar Bowl last night, and while enjoying the thorough beat-down of Cincinnati by the Gators, I saw a commercial for the Motorola DROID. Now I have seen the DROID many times before, but for some reason (probably Dan’s massive TV) we noticed in the fine print the following statements: DROID is a trademark of Lucasfilm Ltd. and its related companies. Used under license. Really? So Lucas is getting paid for allowing Motorola to call the phone DROID? That is crazy. Why don’t I think of these things? I am going to trademark something like “zarkleblat”, now all I need is to sucker somebody into using it…